Britpop performer Charli xcx seizes The Moment to make a cinematic statement about show business. Charlotte Aitchison from Essex first signed a recording contract in 2010, but despite several hit singles, it took her years to explode with a “Boom Clap.” Her sixth studio album brat became a phenomenon in 2024 and Charli took home three Grammy Awards at the 67th annual ceremony.
Her real-life journey into the record's success came with challenges and it took five months of development to settle on the specific color of green for the cover. A major plot point in The Moment is the stress and anxiety that comes with making snap decisions, which may potentially have long term affects her career.
The Moment is a mockumentary set in 2024 during a brat summer where Charli's record is taking off around the globe. Plans for an arena tour in support of the music are underway and Charli struggles to maintain her sanity under the pressure of the music business.
The manufactured drama amps up as her creative director, played by Hailey Gates, constantly clashes with concert director Alexander Skarsgård. Conflicts arise from the team who try every trick in the book while Charli tries to maintain a minimal concept of the show as her vision.
Taking a vacation in the middle of the mess makes the situation worse and upon returning to work, Charli does her best to pick up the pieces to salvage what is left.