There sure is a lot of buzz in the news about anti-aging products, plastic surgery, wrinkles and the like. Let's face it, today we are aging very differently than our parents. Gone are the days of the 60-year-old blue haired ladies. Today's 60 is Chrissy from Three's Company, Sir Elton John and Diane Sawyer. Merely by aging so beautifully we have caused a new trend in skin care known as "facial rejuvenation." Botox® is credited with having paved the way for this medical specialty, after being approved for cosmetic use in 2002. Today, there are some 3 million procedures performed annually using Botox®. In 2007, you are going to hear a lot about additional injectable products coming to market for the treatment of wrinkles and fine lines. As we kick off 2007 and the advent of this new medical speciality, I thought we'd spend some time looking at where it began, Botox. ®
Botox: What's it about?
Botox® (Botulinum Toxic A) is a purified protein made from the botulism bacteria. In minute quantities, it is used to treat painful muscle spasms and for cosmetic purposes. It is used to improve the appearance of wrinkles, frown lines and even to treat excessive underarm sweating. By selectively interfering with the underlying muscles' ability to contract, existing wrinkles and frown lines are smoothed out and nearly invisible in a week.
What's involved? Botox® is a non-surgical process. Each treatment takes about 10 minutes. Just a few tiny injections and within days there can be a noticeable improvement in the moderate to severe frown lines between the brows. Results vary and there's really no recovery time.
"I've been using Botox since it was first approved a few years ago," said David H. "I have this very prominent crease in the middle of my forehead and Botox is the most effective way to smooth it out, helping me look a few years younger," he says.