Mensa talked about this new project and much more before the evening's festivities began,”I founded this brand 93Boyz with my partner Towkio after two years of working on it. We are finally ready to launch the first minority-owned brand in Illinois dispensaries.
My involvement with the cannabis industry began before it was legal. Selling weed was my first hustle. That was how I funded all of my early music. I learned a lot back then. It taught me punctuality and to have a work ethic. It is intrinsically linked to the genesis of my music career.”
He plans to link his profits to socially-minded programming local in Chicago. “Music, art and fashion are all intertwined in the community. This cannabis venture is no different. This is a little more clearly defined as our proceeds are going towards community programs. One is called Books Before Bars where we put a large number of books into Illinois and California's correctional facilities. I am super excited about that because I have been actively involved in the freedom movement with many people in my life. One of the most transformative things I have seen is to give a person who is locked up a book. Sometimes someone is knee-deep in the streets and that is the only thing to help their mind. I have seen books give freedom to someone who is in a soul-crushing incarceration situation.”